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SMS Growth AI

SecureMyScholarship

Caller coaching

Ritu Shah

Review Ritu Shah’s study-plan discovery, scholarship explanations and next-step coaching. 69 demo calls scored this week · SMS student success

Connect rate 71%Counselling conversion 22%Talk:listen 52:482 vs last week

84

/ 100

Script score

Calls

69

dialled this week

Connects

49

71% pickup

Counselling booked

11

22% of connects

Score vs team

+2

team avg 82

Score trend

Weighted checklist score, last 7 days

MonTueWedThuFriSatSun

Daily activity

Dialled vs connected

6
Mon
9
Tue
12
Wed
6
Thu
9
Fri
12
Sat
6
Sun
Mon4 connects
Tue4 connects
Wed4 connects
Thu4 connects
Fri4 connects
Sat4 connects
Sun4 connects

Script adherence

Every checklist step, % of calls where it landed

Opening + permission74

Student or parent identified76

Annual budget captured78

Destination + course captured80

Scores + intake captured82

Scholarship eligibility explained84

Counselling slot offered86

WhatsApp consent confirmed88

Personal funnel

This week, dial to booked consultation

Dialled69 · 100%
Connected49 · 71%
Qualified30 · 43%
Counselling offered22 · 32%
Counselling booked11 · 16%

English

68%

Hindi / Hinglish

32%

Objection handling

How cleanly each SecureMyScholarship objection is handled

Destination fit72%
Intake readiness78%
Total annual cost76%
Scholarship eligibility68%
Education loan eligibility69%

Coaching priorities

Ranked by expected impact on counselling bookings

#1Avoid talking over parent concerns

High impact

Pause two seconds after each objection.

#2Offer a free counselling slot before minute four

High impact

Counselling offer lands on 86% of calls — every 10 points here is roughly 1.5 extra consultations a week.

#3Explain scholarship eligibility and verify intake terms

Medium impact

Separate scholarship eligibility from admission decisions; never promise admission or visa approval.

#4Log budget and timeline in the CRM within 5 minutes

Medium impact

Missing budget fields block the consolidated profile and the counsellor handoff brief.

Working

  • · Good education-loan discovery

Gaps

  • · Avoid talking over parent concerns

This week's drill

→ Pause two seconds after each objection.

Scored calls

LeadLanguageDurationScoreIntentCoach note
Aarav ShahEnglish6m 12s89hotCourse and budget confirmed; free counselling booked.
Rahul GuptaEnglish4m 48s73warmUniversity-direct comparison needs a clear explanation of SMS benefits.
Anjali MehtaEnglish7m 03s86hotScores and intake captured; checklist offered on WhatsApp.
Nikhil RaoEnglish3m 21s66warmAnnual budget missing; no counselling slot offered.
Farhan QureshiHindi / Hinglish5m 34s85hotParent concerns addressed; father joining counselling.
Kavya NairEnglish4m 07s78warmScholarship conditions rushed; check understanding.

Key moments the Coach agent flagged

01:12

Is now a good time to discuss your study plans?

02:40

Which course, destination and intake are you considering?

04:05

A scholarship was quoted before checking academic eligibility.

05:38

Applications are free; universities decide admission and partners handle visa support.

06:20

The call ended without confirming the next counselling step.

Versus the rest of the desk

Ritu Shah (this caller)84
Rohit Sharma86
Sneha Kapoor91
Amit Verma72
Sagar Mehta88
Pallavi Rao68